Yes, from Google and others of the same ilk comes the sales concept of "free". Give away meaningful things in a forthright manner and people will remember; you will store up their good will, excite their curiosity, and eventually, there will be a payday. It works. Everything about the publication and marketing of my novel … Continue reading Free for a Fee
marketing
Launch Book in your Home Town
Here's a tip - stay local to get started in your book marketing. Consider: out there on the worldwide social media you are one among billions of authors. Where's your edge? On Amazon, and other retail sites, you are one in millions. Even in magazines and newspapers in your country you are one in hundreds … Continue reading Launch Book in your Home Town
The ISBN Puzzle
Every book for sale needs a specific reference number called an ISBN (International Standard Book Number). While theoretically any book can be researched by this number, I have found that this is not always the case. Some eBook authors do not use ISBN numbers. This limits distribution, as some retailers (Apple, Sony) will not display … Continue reading The ISBN Puzzle
Social Media Tips
At a recent writers' conference we were addressed by Caroline O'Connell of Caroline O'Connell Communications. She was a fount of information, a fount that kept on flowing by eMail even after the conference was over. if you have the chance to see, hear, or meet her and you are selling a product, do not pass … Continue reading Social Media Tips