Today in the eBook market anybody can publish a book. But can you sell it? The fight for the attention of the consumer requires a power platform, an ample advertising fund, and/or a publisher willing to push your product. It is a war carried on far above the head of the Indie “none of the … Continue reading ARTICLE: THE POWER OF VISIBILITY
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LOMPOC, CITY OF FLOWERS
We will be in Lompoc this Saturday morning, which is expected to be a perfect day with a high of 74 degrees and nothing but sunshine, particularly inside THE BOOKSTORE where Leslie Sevier, et al, will be their usual cheery selves, meeting your every need. I will be there as well, with my full line … Continue reading LOMPOC, CITY OF FLOWERS
Tolliver Tales August Edition
Tolliver Tales for June is now available. (Tolliver Tales August 2018) Don't miss: Radio show appearances. Over 650 copies of CANAAN'S SECRET Sold! Release date for CANAAN'S SECRET the Paperback!
How To Find My Book
While the title of this post may seem self serving, it is so only by way of introducing a dilemma common to both readers and authors. It is the opposite ends of the same stick. Readers want to know how to find the kind of book that will particularly engage them, and authors want to … Continue reading How To Find My Book
Reviewers: Part of the Team
At first the argument suggesting authors should not read their reviews was compelling. Justified from an emotional point of view, this sage advice was intended to protect authors from ultimately meaningless harshness and even cruelty - after all, there are a lot of nutcases out there - or so the reasoning went. Indeed, a few … Continue reading Reviewers: Part of the Team
My Readers – My Heroes
What will you be reading tonight? Readers navigate a maze of possibilities in order to find just the right, comfortable read. It's rather like selecting a TV show for the evening - the search can take longer than the show. Some readers when settling down with a book for the evening have no such choice … Continue reading My Readers – My Heroes
Pushing Paperbacks
Up to now, e-books have been my Nirvana, or at least my focus. But, as mentioned in previous posts, categories on Amazon (really the only place to sell e-books) have become very crowded. In my chosen category books that had resided comfortably in the middle of the top one hundred now struggle to climb higher … Continue reading Pushing Paperbacks
Free For Followers
Free as a sales technique is losing its edge. That's the current thinking, anyway. The reasoning is there are now so many ebooks offered for free at any one time, the market is saturated. More, some hypothesize, readers have learned to wait for books to be offered free, stockpile them, and thus save themselves the … Continue reading Free For Followers
Dealing With Critical Reviews
First of all, may I point out that a critical review is better than none at all. Way better, in fact. There are books that have risen from obscurity to notoriety simply because of critical reviews. On a lesser scale, a critical review serves several functions, not the least of which is to cast a … Continue reading Dealing With Critical Reviews