There is a growing symbiotic relationship between authors and readers. Like horse and carriage, you can't have one without the other. Of course, a relationship has always existed, but until recently it was always somewhat removed, stand-offish, like the maiden aunt who visits you once a year. Over the centuries, readers have had to read … Continue reading Help Your Favorite Author (and yourself)
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THE POWER OF READERS REVISITED
This article is for readers and, of course, writers who are readers, as all writers must be. So perhaps this article is for everyone, other than those who disdain either reading or writing (poor souls). This piece is a compilation of several posts I have previously published on this site, as far back as June … Continue reading THE POWER OF READERS REVISITED
What Works in Book Marketing: Part Deux
There’s been a lot of scuttlebutt on the digital wires (so to speak) about what works, and what doesn’t work in book marketing. By and large, the substance of what I have read suggests that much of the social media we were once encouraged to use is no longer seen as useful. There are exceptions. … Continue reading What Works in Book Marketing: Part Deux
The Reader’s Voice
The reader’s voice has increasing impact on a book’s fate. Agents and editors admit they keep a watchful eye on reader reviews at Amazon and Goodreads, looking for that surge in popularity that suggests a potential winner, and hoping they can acquire that property in time to develop, package, and sell it. This growing influence … Continue reading The Reader’s Voice
The Power of Free Revisited
As my sales lagged this month I went back to my surefire method of the past: free books. But I found that downloads of the free book during this time diminished by half, or more. I wondered why. I took a look and thought I’d share my conclusions. There are several variables to be considered. … Continue reading The Power of Free Revisited
Where Have All The Readers Gone?
Ever notice that there's no category for "readers" in Twitter? You can find writers in abundance. I suspect it is because virtually any topic can be associated with readers. As an author, if you want to reach readers you need to go where they hang out. Virtually, that would be places like libraryThing, Shelfari, and … Continue reading Where Have All The Readers Gone?
R Lawson Gamble 