Today in the eBook market anybody can publish a book. But can you sell it? The fight for the attention of the consumer requires a power platform, an ample advertising fund, and/or a publisher willing to push your product. It is a war carried on far above the head of the Indie “none of the … Continue reading ARTICLE: THE POWER OF VISIBILITY
Business
Tolliver Tales August Edition
Tolliver Tales for June is now available. (Tolliver Tales August 2018) Don't miss: Radio show appearances. Over 650 copies of CANAAN'S SECRET Sold! Release date for CANAAN'S SECRET the Paperback!
How To Find My Book
While the title of this post may seem self serving, it is so only by way of introducing a dilemma common to both readers and authors. It is the opposite ends of the same stick. Readers want to know how to find the kind of book that will particularly engage them, and authors want to … Continue reading How To Find My Book
Marketing On Radio
This past week has been busy. To gain visibility for my latest Zack Tolliver, FBI series novel Canaan’s Secret, I took a guest spot on two radio shows, one a blog talk radio show and the other an old fashioned over-the-airwaves local radio show live in a studio. The effectiveness of both for my … Continue reading Marketing On Radio
Pushing Paperbacks
Up to now, e-books have been my Nirvana, or at least my focus. But, as mentioned in previous posts, categories on Amazon (really the only place to sell e-books) have become very crowded. In my chosen category books that had resided comfortably in the middle of the top one hundred now struggle to climb higher … Continue reading Pushing Paperbacks
Getting Away
I've just returned from a week away from home. Not a vacation, as such. My computer and all that goes with it came along with me. And I attended to it every morning at the villa where we lodged. I may in fact have done even more work than usual. Yet it was refreshing simply to … Continue reading Getting Away
R Lawson Gamble 